Tuesday 14 April 2009

First Day - Work Experience

The first day of my work experience! I had mixed thoughts of what work in the 'real world' was actually going to be like. The early start was no surprise really, so too the sweaty tube to Chancery Lane. I had arrived a good 30 minutes early of when I was scheduled to have arrived. No change there really, am always usually early for most things, not a bad thing I suppose.

Once I had been introduced to the two clients of the small company (John & Mark), I got straight into work. I was introduced to the brief, of which I would be working on for the next week. This pitch was to design a Full time and Part time course booklet for Epping Forest College. We were competing against four other companies for the chance to win the pitch.

Creatiscope had designed the two previous booklets, and had brought me in to help with a new design. They wanted me to come up with fresh ideas to make the new booklets less corporate and formal, and more eye catching to a potential student.
They wanted me to gather research from teenage magazines. I was given some money and sent to WHsmiths. I had taken the previous course booklet with me, as I would be able to find magazines specific to each course taught at the college.

When I arrived back at the office I started ripping pages from magazines that contained any initial ideas, or starting points. I then created spread sheets with the designs or pages to present to John and Mark.

This image is my work space in the office. On the desk are the beginnings of the spread sheets.

No comments: